AI lead magnets are the fastest way to grow your email list in 2025. But for solo creators and founders, setting one up can feel overwhelming — until now.
Email lists are the engine behind high-converting online businesses. But if you’re like most creators or solo founders, creating a lead magnet and setting up an email funnel can feel overwhelming.
Enter the AI Newsletter Funnel Stack — a simple system that uses AI to build your first lead magnet and automated funnel in less than an hour.
No designers. No copywriters. No complicated tech. Just smart tools that talk to each other.
In this post, I’ll walk you through how to:
- Turn an AI chatbot into a lead magnet
- Set up a landing page and autoresponder
- Start growing your email list with zero coding
Why Use an AI Lead Magnet?
Traditional lead magnets like PDFs or ebooks take time to create and often go unread. AI lead magnets flip the script. They’re interactive, instant, and personalized—making them far more engaging.
Instead of giving your audience something to download, you give them an experience. Whether it’s answering questions, offering insights, or delivering recommendations, an AI chatbot keeps users coming back. Plus, it works 24/7 to collect leads while you sleep.
Tools You’ll Need
1. CustomGPT
Create a branded chatbot in minutes based on your content, topic, or niche.
- Acts as your interactive lead magnet
- No code required
- Fully customizable
2. MailerLite
- Drag-and-drop landing page builder
- Email list and automation workflows
- Embed your chatbot + capture emails seamlessly
3. (Optional) Typeform
- Turn your chatbot or quiz into a survey funnel
- Collect user responses for smarter segmentation
Step-by-Step Walkthrough
Step 1: Build Your AI Lead Magnet
- Go to CustomGPT
- Click “Create New Bot”
- Paste your niche content (blog post, checklist, etc.) or link to a URL
- Give your bot a name and personality
- Customize the welcome message and style
- Copy the embed code or link for later use
Done: You now have a unique, value-packed AI assistant to offer in exchange for emails.
Step 2: Set Up a Landing Page with MailerLite
- Sign up at MailerLite
- Go to Sites > Landing Pages
- Choose a template or start from scratch
- Add a strong headline like:
“Get Instant Access to Your Own AI Assistant for [Topic]”
- Embed your CustomGPT chatbot or include a button that links to it
- Add an email signup form + simple autoresponder sequence
Step 3: Automate the Welcome Email
- Create a workflow in MailerLite
- Trigger: Form submission
- Action: Send welcome email with bot link
- (Optional) Add a second email for bonus tips, templates, or video walkthrough
🌍 Pro Tip:
Want even better conversions?
- Use Typeform to add a 2-question quiz before your bot to qualify leads
- Personalize the bot welcome message with name or goal: “Hey [Name], here’s your answer for growing a list in [Topic]!”
What Makes This Stack Different?
Most email funnels are built around freebies or content downloads. This stack uses AI to create the value in real-time. Instead of a static PDF, your audience interacts with a branded AI assistant built just for them.
That means you don’t have to keep creating new lead magnets every month. Your chatbot is the magnet — and it can be updated or retrained anytime without needing to rebuild your funnel. With AI it’s fast, flexible, and future-proof.
A well-crafted AI lead magnet can convert visitors while you sleep — no human follow-up required.
Recap: The AI Newsletter Funnel Stack
In just 45–60 minutes, you:
- Built an interactive AI assistant
- Created a landing page and autoresponder
- Launched your first email capture funnel
All powered by automation and zero code.
Want to copy this exact stack? → Use the AI Newsletter Funnel Stack Now